The Birdman hooks up wit Lugz

Slicksno.com - Baby a.k.a. BirdmanBryan “Baby” Williams aka “The Birdman” has hooked a deal with Lugz to create his own signature athletic shoe.

The shoes will retail for about $70.00 USD and will include a special Cash Money Stack Clip for that extra added “bling bling”.

The original concept of the shoe was the work of Lugz Executive Vice President, Larry Schwartz. Schwartz felt that Baby was the perfect fit for a new signature shoe line.

“Baby is one of the most influential hip-hop artists of today. He has sold millions of albums and his fan base is worldwide,” Schwartz said. “We are really excited about this new partnership and expect to make a major impact in the marketplace.”

“Lugz definitely has their ear to the streets,” Williams said. “They have a handle on what hip-hop culture is and what fans really want. The Birdman sneaker reflects my own personal style. And this is just the beginning. Believe that!!”

The shoe line is set to drop stateside in May.